How To Write A Good News Lead. Let’s say you’re writing a story about a man who was injured when he fell off a ladder. There are two points that you need to address when writing a news lead.

As the name indicates, summary leads aim to summarise the. In an age in which technology gives us the ability to publish anytime, anywhere, on any platform, it. Raw wraps are usually found below the main headline and uses words or phrases to label topics or catch the eye in order to lead into the headline.